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This week I had the opportunity to interview Angela Mary Vaz, who is the brain behind Stray Curls, a super-helpful and information-rich blog that teaches various blogging strategies that work.
I’ve been personally following her blog for a long time so I can say I’ve become a huge fan of her work by now.
The information, accompanied with the beautiful illustrations and effort put into every single blog post totally amazes me. (+ keeps me glued)
With all that effort she put into her blog, I was curious to know how much traffic Angela was able to pull in every month.
So, I decided to interview her a little about her journey, her monthly traffic and what’s working for her right now.
There’s a lot of takeaways from this interview, so be sure to read this till the end.
Here we go.
Story Behind Stray Curls’ 50K Pageviews A Month
1. Hi Angela, tell us a little bit about your blogging journey. When did you start and how has the ride been till now?
Hey Adnan. I am an Illustrator and Comic Artist.
I used to only live on “Instagram.” I started blogging last year after my Instagram account got affected by a glitch that is still not resolved to this day…
I used to gain my illustration clients via Instagram and I realized that social media had taken it away from me.
A friend of mine consoled me and told me that social media is extremely unreliable (she was right) and encouraged me to start a blog because a website is something that no one can take away from you.
I followed her advice. This was my second blog.
And because I had plenty of experience creating websites, graphic designing and illustrating for clients online, apart from creating clipart and wallpapers to sell on Etsy, I decided to blog about creating fun and educational online businesses so that I could help women make money from home doing what they loved.
And that’s how Stray Curls was reborn!
I still continue to make comics and I created a new Instagram account but I don’t rely on it for my whole income anymore. It’s just for fun and drawing practice.
2. I love the name of your blog. What made you name it “Stray Curls”?
It is named after my Comic Series that mainly discusses the perils of curly hair. It has nothing to do with blogging or online business, but I love it.
3. After launching your blog, how long did it take you to reach at least 10,000 monthly pageviews?
It took me only 2-3 months, but gaining traffic wasn’t my primary goal. My primary goal was to gain clients via my blog and build a loyal audience that kept coming back.
4. Currently, how much traffic do you get in a month? And how do you attract new readers?
I am currently fluctuating around 50K pageviews because I’m releasing only 2 blog posts a month. I’ve completed 1 year of blogging. And other than Pinterest and SEO, I don’t do much online marketing.
5. How well does that amount of traffic convert into monthly income?
I earn anywhere between $2,500-$4,000 a month.
I am currently in the process of shifting my active income to passive income so I am creating more digital products to aid with that.
Do you want to start your own online business? Check out The Complete Roadmap to Building a Profitable Side Hustle.
6. If you were to choose ONLY 1 traffic source to stick to, which one would it be? And why?
Pinterest and Tailwind. I am a visual person, as you can see and I absolutely love infusing my art with my tutorials so that I can help making learning easier and more fun.
And Pinterest is my jam!
But even if Pinterest shuts down tomorrow, it’s no problem at all, because I focus on SEO which helps me get traffic from search engines as well.
7. Stray Curls ranks on the first page of Google for various keywords. What steps did you take to make that happen?
A lot of it is actually unplanned. I’d look up various terms and find that the tutorials were either too vague and/or outdated. So I’d write extremely detailed posts with the same keywords.
I paid attention to SEO and images and that helped me rank for many keywords.
8. Do you think “Quality Content” plays a major role in driving traffic? What is your definition of “Quality Content”?
I believe in attention to detail and thorough tutorials. So I make it a point to never go under 2000-2500 words per blog post.
I try and cover as much as I can and split my content into various subdivisions that make it easy for the reader to find what they are looking for.
And it is extremely important to link to related articles so that the reader can move through your posts seamlessly.
9. You have a mind-blowing eBook called “The Secret Sauce To Skyrocketing Your Blog Traffic”. Tell us about it.
This eBook doesn’t focus on getting just pageviews. It focuses on getting pageviews that actually convert into sales and clients.
I talk about building a brand and writing content that will help you educate your audience and help you achieve your goals whether it is making more affiliate sales or more product sales, etc.
If you want to increase your blog traffic dramatically, then be sure to grab Angela’s eBook The Secret Sauce To Skyrocketing Your Blog Traffic.
10. Does your eBook talk a little bit about every traffic source or is it just 1-2 of your best methods?
This eBook focuses on all my SEO strategies that I use on a daily basis.
Some of them are a little more intermediate but they are explained in detail. I will update the eBook annually so that it is never outdated and/or irrelevant.
11. After implementing the strategies mentioned in your eBook, how much traffic can one expect to bring in monthly? (Given that they’ve put their 100% into it)
The sky is the limit. There is seriously no bounds to what amount of traffic my readers can gain. But this ebook will help them gain an income ASAP.
12. Lastly, what piece of advice would you give to people who’s struggling to drive traffic to their blog?
Write in one niche. Aim to be the best in your niche. Focus on building loyalty. Not just on pageviews.
People who love your work will come back for more because you are keen on providing value.
This will help you build trust and make you look like an authority on the subject. And this will lead to more sales and revenue.
A big thank you to Angela for sharing what it takes to drive a ton of traffic. I totally agree on the point of building a loyal audience rather than just focusing on pageviews.
If you’re struggling to drive traffic to your blog, then don’t forget to check out Angela’s blog traffic eBook.
What was your main takeaway from this interview? Do you have any questions that you want to ask right now? Shoot them in the comments.